10 Very Important Tips to Improve Alexa Ranking of a Website

Alexa is a product of Amazon that maintain ranking of websites according to their performance.

What is Alexa?

Alexa is a product of Amazon that maintain ranking of websites according to their performance.

In case of website, the daily number of traffic visitors and page views decides the Alexa ranking on websites.

More traffic = increase in Alexa ranking

The main important part of Alexa ranking is to give more value to search traffic that pass from a website. It means that, when visitors having Alexa toolbar installed on their browser and visits your site, your website ranking will be boost up.

Important Tips to improve Alexa Ranking of a Website

1. Write Quality Content

As you know content is the main part of any website. If you use non duplicate content for any website as well as submissions then definitely your Alexa ranking will definitely improve. You can read about "How to Write SEO Friendly Content" here.

Unique Content = Search Engine Ranking (Improved) = Alexa Ranking Improved

Actually, search engine loves unique content of any websites and their submissions as well. If your content is unique then search engine ranking will improve & if search engine ranking will improve then Alexa is also improved. 

2. Install Alexa Toolbar

It is the best way to improve your Alexa ranking because all your visits to your websites will be reflects in your rank. It includes pop blocker, search engine entry box, a link to amazon.com and information about current Alexa ranking. 

3. Use Alexa Rank Widget

 This is one of the most essential widget for your website or blog. If you will use this widget then Alexa ranking will improve at good rate. Every single click of widget will be counted and this gives real boot in your ranking.  

4. Content Posting

The most beneficial and important part is to post quality content so that you will get more and more search engine traffic which helps you to improve Alexa ranking easily.

Here, good back links means = Do Follow back links.

Dofollow links (increasing) = PR (increasing)

PR (increasing) = Website is capable enough for sponsorship, affiliate marketing etc.

5. Social Networking

Actually social networking brings you more number of visitors to your websites and due to the increment in number of visitors’ Alexa ranking will definitely improve. There are various sorts of social networking websites which will help you to get more number of visitors:

  • Delicious
  • Newsvine

So, if you have spare time then you should do it 

6. Submit Websites/Blog to Search Engine and Directories

Blog indexes stores websites and online journal destinations as indicated by distinctive classes. When your website is affirmed by the catalog, you will be on a track to turn into a holder of a marked web journal webpage. It will bring movement on your site and serves to bring inbound connections. 

7. Claim/Verify your Website on Alexa.com

You should verify your website on Alexa.com so that you will be trusted in terms of Alexa.com

There are various plug-in which enables you to verify your website easily. Some of them are as follows:

  • Claim Alexa
  • Alexa Claim & Verify


8. Create custom Toolbar by using Alexa Toolbar Creator

It will help you to connect to customers and drive more traffic to your website. Everyone will create custom Alexa toolbar and promote your website with it. Due to this your websites visibility will increase. 

9. Increase Search Traffic on Your Website

Website traffic will be improved due to more and more search engine traffic. If your website is being indexed on first page of search engines then you will get more and more search engine traffic due to which Alexa ranking will be boosted. 

Non SEO Tips

  • Consistent Blogging
  • Encourage visitors to share your site
  • Guest blogging
  • Directory listing of your website

SEO Tips 

  • Use proper keywords. Use keywords in each of your web page title, description, domain name (on page SEO)
  • Use ALT tags in images and links
  • Use proper Anchor tags
  • Use strategic keywords in meta title
  • Do a proper on-site and off-site optimization
  • Good backlinks that can shoot your site at high rank in search engines. Uses dofollow links mostly
  • Get paid traffic with the help of Google Ad words or Microsoft Ad Centre.

10. Most Important Tips at the End

I am putting this point as per my experience basis. I recommend installing Alexa Widget or Toolbar on all of your browsers in all the computers if you have multiple and set your website as a default website in all them. Share your content on social network as much as you can and see the change in Alexa ranking week by week.


Boost in Alexa ranking of your site is a result of activity searches on your site. Activity that uses Alexa toolbar matters a considerable measure in this track.

There is no immediate connection between the SERP positioning and Alexa positioning of your site. The connection goes by means of activity.

At the point when your site is legally obvious on SERP results, there will be more increment in activity and it brings about better Alexa positioning. Better the Alexa positioning, more the site is prominent. More the site is mainstream, high the guest activity, which brings about more support in Alexa positioning.


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